The Safe Practice Of Online Credit Card Processing To Collect Fees For Events And Conferences

The safe practice of online credit card processing: 3 things event planners and their attendees should look for.

It's fair to say that chasing up payments is on the list of life's most tedious and time consuming tasks. The advent of online credit card processing (instant transactions), has somewhat alleviated this for event organizers who use it as a benefit of online registration. Credit card use however, already carries its fair share of anxieties and asking people to hand over their digits online... even more so.

The good news is that there are three simple things event organizers and those paying for anything online with a credit card can look for that signal safe practice.

1. Technical talk:

There should be a SSL (Secure Socket Layer) certificate installed on the server where credit card information is being gathered. This signals a secure connection between the webpage where you are entering your details (data) and the server. Look for:

• The letter s after the http in the browser address, i.e. https://www/.
• A lock or key icon in your browser. If you double click on this it should bring up the security certificate details.

2. An out: People breath easier and feel more comfortable committing to something if they can see a way out. The important thing here, for both event organizers and those handing over their money is that these conditions are clearly defined in print. This will help avoid disputes further down the track. Include on your registration form:

• Whether full of partial refunds are permitted and if so the dates that apply. It's a good idea to ask that these requests be made in writing.
• Make clear any fees that will be charged for the above, bearing in mind that the processing fee on a credit card transaction cannot be recouped and will need to absorbed by someone.
• Flexibility, in offering alternatives to people who have paid for an event and can no longer attend (in lieu of a refund), such as being able to transfer their place to someone else or being given a credit to attend a later event free of charge (within a stipulated time).
• Keep your policy wording simple, professional and kind, so as to avoid frightening anyone into not registering.

3. Human contact: The best way to alleviate concerns people have about paying with their credit cards online is to include the name, phone number and email address of the event organizer or person to contact if they have questions, changes or concerns.

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Credit Card Processors

As per 2005 statistics released, on line trade grew more by more than 22% over previous year. To accept credit cards for online trade, you need a merchant account. Getting a merchant account is not easy for all. It does involve a lot of money. To solve this issue, another fast emerging choice is use of third-party factoring services, also known as credit card processors. These processors process third party orders through their own merchant accounts. A good processor provides a secure environment for sale, ensure that supplier fulfills the obligations of trade and ensure payment for the sale to the trader.

The growth of criminal methods on the net to steal information and rob off wealth is growing at alarming rate. To help these issues, these processors provide very valuable service to newbie merchants who can not afford own merchant account and are quite instrumental in fraud prevention as well as to protect the consumer interest. A good credit card processor instills a strong sense of satisfaction among consumers to protect their interests and thus at a nominal cost boosts the revenue of on-line trader.

A good processor has to be very stringent as they are answerable to their own merchant account provider. Too many dissatisfied customers or traders can make them go out of business. I came across a site, which very elaborately describes about various credit card processors. It would be a good idea to check from here.

One of such reputed and well established credit card processor is 2CheckOut (2CO), which is online distribution center for over 300,000 products and services. It provides a customizable transaction interface, multi-level customer service interaction, security features using SSL encryption network. One can get started immediately with no hassles of term contracts, additional equipment and can deal with any international suppliers, except for few prohibited products.

What does it cost?

Charges wise, it may not be cheapest one, but in terms of customers rating and appreciation, it definitely stands out. Initial set up charges include one time setup fees of $49. Besides, a commission of 5.5% per transaction and additional charges of $0.45 are levied. These transaction charges can go up on some classes of products. Charges for additional services are even higher. 2CheckOut supports 28 currencies for payment. For payments in local currency, if it is one of the supported currencies, wire option can be exercised at a cost of $5 per transfer. You can also choose to receive funds in US dollars at fees of $20 per transfer. These charges are definitely steep for small payments, but, 2CheckOut does give option to set a release level of payments and payments would be held till it reaches that level. Additionally, there are charges for stop payment of check and for charge backs.

However, being a processor with one of the lowest fraud rate, such steep rates also gel with market.

Payment to Suppliers

Generally all payments are made on 1st and 16th of the month, when all transactions that occur within 48 hours of this period will be processed, and payment remitted. However suppliers with sales volumes of over $1,000 a week qualify for weekly transfers.

Types of Products

A supplier is not allowed to sell certain types of goods as adult content, firearms, ammunition, tobacco products and multi-level marketing etc.

Protecting Consumer Interest

Protection of consumer interest is basically in own interest of a credit card processor to be able to stay in business. As the terms of agreement with 2CO, a supplier agrees to readdress all the customers complaints addressed to him directly or through 2CO, to the satisfaction of customer, proficiently and harmoniously.

To protect interests of sellers, it reserves the right to impose limits on purchase of products by specific buyers for any reason, in its sole discretion, as it may deem fit.

Payments on an account are made after 2CO's verification processes it also holds money from suppliers account to protect buyer's interest. Generally a 5% of the gross sales are kept as reserve for at least 90 days would be held and in some cases the Reserve is retained at a higher rate for period exceeding 90 days.

It has a provision for refund and charge back too. Either 2CO or supplier may ask for reversal of transaction leading to refund and return the funds to a customer's account. Credit card issuing bank may dispute the validity of transaction through the given credit card either on its own volition or on instruction of its clients and initiate reversal of funds transferred. This is called charge back. In such cases, where supplier feels victimized, he may opt to initiate a dispute and seek assistance of 2CO. 2CO would assist by way of providing any documentation that supplier may need and would charge a fee of $14 for each such dispute that supplier decides to contest.

2CO service has been rated as wonderful by most users. The only suggestions for improvement would be more in depth sales reports and the ability to have custom form fields on. It has reputation of being a company that enables businesses to receive funds from businesses and consumers internationally with zero fraud and at a much lower cost than traditional wire payments.

In fact if you are a victim of such credit card processor, you must immediately take steps, which have been very lucidly here. Do follow them; I am sure these would come handy.

R.S. Chawla owns b2bLounge.com - Global Online Trading and is Professional Accountant from India, now settled in Canada.

Third Party Credit Card Processing Vs. Having Your Own Merchant Account

We all know that accepting credit cards is the key to online sales. Unfortunately, most merchants are unaware that acquiring a merchant account can actually save them money. And in many cases, big money!

For this experiment, we will use a fictional character named Bill. Bill owns and operates a great online resources for marketing tools and resources. Bills website is a membership based website, and therefore could potentially be approved for both third party processing and an internet merchant account. Bill starts off processing his business with a popular third party processor who offers him the following plan:

Start Up FeeNone
Monthly FeeNone
Transaction Fees 13.5% (Initial or One Time)
15.0% (Recurring)

Bills sets up his business with this popular third party processor and charges $30 per month. He has built an extensive reciprocal link exchange directory, has purchased some PPC advertising on a few of the best search engines, and has reached a excellent spot in the content based search listings for the top 5 search engines. His customer base has grown from zero before accepting credit cards, to 150 members, is just one month. Bill cant believe his success at internet marketing, and is planning on building even more web based resources and tools for his website, thus increasing the value and content. He is ecstatic at the initial results, so lets take a look at Bills numbers:

$30 (Per Membership Sold) x 150 (Memberships Sold)= $4,500.00

$4,500 x 13.5% (Initial or One Time Transactions) - $ 607.50

$4,500.00(In total sales)
- 607.50 (Total fees)
= $3,892.50(Net profit after all processing fees have been deducted)

Ok. Well Bill certainly had an excellent first month accepting credit cards with his new business venture. But lets see how Bill would have made out if he would have secured an internet merchant account for his new business:

Start Up FeeNone
Monthly Fee$15.00
Discount Rate 2.35% (Initial, One Time or Recurring)
Per Trans Fee.30 cents
Gateway Mo. Fee$15.00
AVS Fees.10 cents

Now the first thing we see is that the merchant account company is showing us more fees. This may be disheartening at first sight, but we should really explore what these fees are, and how they affect our bottom line.

Start Up Fee: This remains the same. Bill paid zero to get setup with his new merchant account, just as he paid zero to get setup with the third party processing account.

Monthly Fee: The third party processor offered us no monthly fees, yet we must pay $15.00 with the merchant account company.

Discount Rate: The merchant account has labeled one of their fees as discount rate. These fees are the fees Bill will pay as a percentage of each transaction. They are similar to the main fee charged by the third party processor. This fee when charged by the merchant account company is substantially smaller than the high percentage charged by the third party processor. But we will wait till the end of this experiment to see who offers the better comprehensive deal.

Per Trans Fee: The merchant account company charges Bill .30 per transaction he processes through his merchant account. Of course, we have already established that Bill will pay no per transaction fees with the package he received from the third party processor.

Gateway Monthly Fee: Because Bill will also need an internet payment gateway for his merchant account to work online with his website, he will also be paying $15.00 a month for his Gateway Monthly Fee.

AVS Fees: The AVS fee stands for Address Verification Service. Bill will want to use this service, to help reduce potential fraud, and customer chargebacks to his merchant account. He will now pay an additional per transaction fee of .10 per transaction.

Lets see the numbers behind processing with a merchant account as opposed to a third party processor:

$30 (Per Membership Sold) x 150 (Memberships Sold)= $4,500.00

$15.00 (Merchant Account Monthly Fee)- $15.00
$15.00 Gateway Monthly Fee)- $15.00
2.35% (Discount Rate) x $4,500.00- $105.75
.30 cents (Per Trans Fee) x 150 (Memberships Sold)- $45.00
.10 cents (AVS Fees) x 150 (Memberships Sold)- $15.00

Total Fees (With Merchant Account)= $195.75

$4,500.00(In total sales)
- 195.75(Total fees)
= $4,304.25(Net profit after all processing fees have been deducted)

With the merchant account, Bill was able to keep substantially more of his sales for himself, as profit. Bill could use these extra resources to advertise more, expand his operation, and even hire someone to work for him, even if only on a part time basis. The point is that that the better deal in credit card processing is always with a merchant account as opposed to using a third party processor. Most third party processors leverage the high levels of risk and chargebacks they must face everyday, by charging enormous fees and rates to their entire customer base. Third party processors are synonymous with Adult related websites. This is the reason for their increased exposure to risk. They must charge high rates to overcome the losses they are subject to by processing for a category of merchants that, unfortunate as it may be for them, falls into a certain level of risk and fraud that most other merchants do not. Because the merchant account company restricts its clientele to only companies with non adult related content, they are able to offer an entrepreneur like Bill, selling online content through his membership based marketing website, a much better deal in credit card processing.

$4,304.25(Net Profit with Merchant Account)
- 3,892.50(Net Profit with Third Party Processing)
= $411.75(Total Savings with Merchant Account)

This experiment has shown that the average website owner can save substantially by choosing wisely when it comes to their credit card processing solution. We have proved that most any entrepreneur can and will save substantial amounts of money by using a merchant account for their online credit card processing, as opposed to processing with a third party processor. In our little test, Bill saved $411.75, and that was just in the first month alone. Remember, that the third party processor will charge more, 15.0% to be exact, per transaction, once the customer is charged on a recurring basis. This means that for the second month, Bill would have paid even more to his third party processor; $675.00 to be exact! And that is just on the first months returning 150 customers. Every time Bill has a recurring payment processed through his third party processing account, he would be subject to a 15.0% transaction fee on all those sales. Not a very thrifty choice for credit card processing.

As with any business decision, be smart. Compare rates and plans, and make sure the simple setup is really worth the cost. In most cases, your Merchant Service Provider can setup your merchant account in as little as 24 hours. This is faster than your third party processor, and adds even more value to the otherwise already vastly superior deal you are receiving with your very own merchant account.

Make the decision that is best for your business, and best of luck! Please visit Josh Greth at CardStreet.com. Copyright 2003 Josh Greth. All rights reserved.

Josh Greth has developed, owns, and is the reigning CEO of CardStreet Cardservice Corp. To date, they have established over 100,000 successful merchants and helped make their dreams a reality, by creating a simple, yet cost effective, means of credit card processing. For more information on credit card processing, or to obtain your own merchant account for a retail, internet, wireless or phone/mail order business, please visit CardStreet.com.

Ecommerce 101 Online Credit Card Processing

Back in 1998 (through 2000 or so), I worked for a small company (called PaymentNet / then Signio) that handled online transactions. Verisign later purchased this company, and the product team I led integrated the "client" - the portion that took the credit card information and sent it to our servers for processing. The product name is Payflow Pro - maybe you've heard of it?

I'm going to limit this discussion to Visa / MasterCard credit cards -- Amex and others operate slightly differently.

First, there is the bank that the consumers credit card is attached to. That bank is called the "acquiring institution" ... it handles the "credit" you have on your credit card.

Then, there is the merchant bank. That's where the business opens up a "merchant account" to be able to accept various forms of credit cards.

The merchant account is connected to another company called a "processor". This "hidden" layer is the company that actually moves the funds from the acquiring institution to the merchant account (that process is called "settlement"). The processor also handles talking to the acquiring institution to make sure that the customer has the funds available (a process known as authorization).

Some well-known credit card processors are First Data Merchant Services (FDMS). Nova and PaymentTech.

Sitting on top of the processor is one of two primary systems either a swipe-card terminal (like those you see in Wal-Mart) or a "gateway" company that does basically the same thing, but over the Internet - that's what Verisign Payment Services and Authorize.Net do.

Note that the waters are even muddier in many cases, for example, Wells Fargo can act as every piece of the puzzle in some circumstances.

So, what actually happens when you purchase something at Wal-Mart using a credit card?

a) You place your items from your "basket" onto the counter and scan them. the checkout system provides a total.

b) You swipe your card through a "terminal", which reads the # off the magnetic stripe.

c) Wal-Mart dials their processor, and asks if you have the funds available on your credit card. The processor talks to your bank (the acquiring institution). If funds are available on the card, they are marked as "held" in your account (an authorization) - if not, the transaction is declined (yuk). Authorizations that are never settled tie up your credit card funds for a period of time, usually 10 days or so.

d) At the end of the day, Wal-Mart marks all the transactions they want to receive funds for, and submits them to their processor in a "batch". The processor then contacts the acquiring institutions and transfers the funds to your merchant bank - which may make the funds available instantly (in a day or two), or may hold them for a while, or may hold the funds in a "rolling reserve" (keeping some funds held back in case a consumer fights the transaction, called a chargeback).

In the online world, replace the cash-register with an online shopping cart, and the electronic credit-card with terminal with called a "gateway" such as Payflow or Authorize.Net. the process is basically the same, with slightly more complexity.

My site, CommerceStore.com handles the entire "shopping cart" and storefront process, including talking to the gateway. It knows how to talk to every major gateway (online credit card terminal) available. In addition, we have direct relationships with various banks that can help you open a merchant account in the US or in Canada, and the system works with PayPal. There's a whole lot more, including AutoResponders, built-in affiliate system, etc.

As a merchant, all you really need to know is that all services purchased through CommerceStore.com will work together. Be careful going "a-la-carte" with ecommerce credit-card services: if the gateway you chose can't talk to the processor your bank uses, or your software can't talk to the gateway, you're hosed. That situation was MUCH more common (things not working together) back in the mid/late 90's than it is today. However, most brick and mortar banks (like your local branch) still dont have a clue about online credit-card processing if they attempt to sell you a leased terminal, its best to run the other way and find a solution from reputable online source.

Nick Temple is a former engineer for what is now Verisign Payment Services. He can be reached at his website, http://www.nicktemple.com. He is part-owner of the CommerceStore.com complete ecommerce solution.

Credit Card Processing Options for Home-Based Business Owners

Are you the owner of a home based business that wants to be able to accept credit cards payments from clients or customers, without all the high fees that typically go along with it? Well, now you can thanks to e-commerce and the internet.

Special Options for Home-Based Businesses

With proper research you will be able to find that many merchant account providers also now have special packages for the specialized industry of home-based businesses. No one knows your business like you do. Therefore, you should carefully research any and all possibilities before making a decision on what way is the best to accept credit card payments for services rendered. Though there are pros and cons to be weighed and considered, the option of being able to accept credit cards from clients and customers is a huge convenience for you both.

For home based business owners, it has been a difficult and lengthy process in the past to receive payments from clients or customers; but by having a merchant account, you can now accept payments through a banking institute, independent sales organization, or by a third party such as PayPal. Home-based businesses must be approved in order to establish a true merchant account through a banking institute or independent sales organization. An underwriting process is necessary, and it will also involve using your personal credit rating, and this will be reviewed and evaluated. Many merchant account providers offer high approval rates, and special account options for home-based businesses.

Receiving Funds From Credit Card Payments

When the process is completed the home-based business owners can automatically deposit funds received from credit card payments directly into their account. There are fees that are charged by an Independent sales organization or banking institute, and while they are not as low as the third party provider they are often worth the ability of accepting credit cards. With higher sales volumes, the fees charged by Independent Sales organizations or banking institutes will be less compared to the third party providers-so you have yet another incentive for increasing your business!

Third Party Providers

When using a third party provider, the funds will get deposited into the merchant account, and then you can transfer it to your account. The entire process may take up to several days. Additionally, using a third party provider means you run the risk of never receiving the funds from your transactions, as they are often fraudulent businesses.

Merchant Accounts Through Banks

There are both positives and negatives associated with a merchant account through a banking institute, as well. Some advantages include the fact that banks are considered to be secured and dependable, and fees associated with setting up your merchant account are considerably lower for the long-standing business owner and owners with good credit. Many banking institutions do not like to open merchant accounts for a business seeking to accept credit cards over the internet. You will have to go and speaking informatively about your business and your goals and why it would be profitable for you to be able to accept payments on line. Banking institutions are more likely to close a merchant account if there are any charge backs.

Independent Sales Organizations

Business owners wishing to open a merchant account with less than perfect credit typically use Independent Sales Organizations. Independent Sales Organizations go through a bank for the merchant account. Independent Sales Organizations accept businesses that wish to collect online payments and they do accept high risk businesses. These types of organizations will charge higher fees and you do need to watch them carefully to make sure that you do not pay for the same fees over and over again, but they can be a good option for people and businesses that are otherwise unable to accept credit cards.

Many merchant accounts that are now available for the home-based business owners have a high approval rate, and most are approved within twenty-four hours. Most of the merchant accounts have done away with all the application, set up, monthly and annual fees. Be sure to ask questions up front about any fees that may be associated with obtaining a merchant account.

This article has been provided by Creditor Web. Creditor Web has the articles and other credit card processing resources to help you choose the right provider.

Top 7 PayPal Credit Card Processing Advantages

Here are seven good reasons why you should consider PayPal.com as your credit card processing solution and merchant account alternative.

1. Accept Credit Cards Without a Merchant Account

You can accept all major credit cards as well as payments from bank accounts. Your customer doesn't have to be a member of PayPal to pay by credit card.

2. Low Cost

There are no initial or monthly fees to join PayPal. Fees are 2.9% of sales and $0.30 per transaction; rates vary slightly by country and sales volume.

3. Flexible and Easy to Use

PayPal payments can be made in six different currencies for digital or physically shipped products, auctions, services, recurring payments (like subscriptions), et cetera. As well, PayPal is very easy to use and setup.

4. Shopping Cart5. Buyer Network

According to PayPal.com, PayPal has "more than 86.6 million accounts in 56 countries and regions ...growing by 83,000 a day... One in three online buyers in the U.S. has a PayPal account."

6. Merchant and Auction Tools

PayPal has a number of automated tools to make your life easier including financial reporting, shipping calculation, sales tax and value-added tax calculation, and much more. Since PayPal is an eBay company, it is designed to integrate well with eBay auctions.

7. Fraud Detection

PayPal claims to have "one of the lowest loss rates in the online retail industry." Their Seller Protection Policy is designed to protect the merchant; their Buyer Protection Policy is designed to protect the customer.

RESOURCE BOX:

http://www.yenommarketinginc.com/creditcards.html

For profitable Work at Home Small Business Ideas, visit http://www.yenommarketinginc.com/